MORE THAN 

JUST PRETTY PICTURES.​

​Every marketer knows that behind each successful campaign is a pool of blood, sweat & tears that no one sees. It involves planning, brainstorming, budgeting, designing, copywriting, co-ordinating & salesmanship. It helps when you have an experienced creative agency that knows what it is doing. Here are some of the work we are most proud of. And boy, don't they look pretty too. 

INSEAD​

To recruit more women to sign up for higher education, we helped INSEAD create the Limitless campaign that celebrates their female alumni from around the world to showcase the diversity & breadth of talent. The initial campaign was so well-received that we were asked to create an extension campaign — Limitless 2.0 — this time with many more alums lending their star appeal to female empowerment. To find out more, visit: https://intheknow.insead.edu/limitless

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Studying at INSEAD means experiencing the world-class cities its campuses call home — where the sights, sounds and tastes encountered along the journey help shape a truly well-rounded education. That insight guided the creation of our marketing film for INSEAD's Singapore campus, following a day in the life of a student immersed in the energy, culture and sensory delights of the Lion City while pursuing her MBA.

​Below, in-situ advertising at Dubai International Airport, designed to resemble tourism billboards, to raise awareness for INSEAD's Abu Dhabi campus.
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LENDLEASE RETAIL GROUP
With more than 50 campaigns created over 6 years for Jem, Parkway Parade & Paya Lebar Quarter, retail advertising has never looked more colourful.
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EIGHT GEMS CAVIAR & GASTRONOMY
Eight Gems is a brand that is very close to our heart. From designing their first logo, namecard, caviar tin & online store to conceptualising their 5th anniversary celebration, we have been involved every step of the way to create a start-up brand that is as accessible as it is luxurious. No wonder it is ranked by Tatler as one of the best caviar producers in Asia to look out for. That is one helluva birthday present & we are glad we had a part in it. Find out more here: https://8gems.com.sg
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JUNCTION 8
Our re-branding work for J8 is proof that even without a big budget for photoshoots, you can still make a mature brand look invigorated & relevant to the times. All you need is a bit of brand planning, creativity &, of course, a good illustrator.